Arizona ranks as one of the lowest states for iPhone usage
Jan 25, 2015, 11:07 AM | Updated: 11:07 am
It might seem like everyone you know has an iPhone, but a new study says the smartphones are not as popular in Arizona as they are in other states.
Business Insider reports Chitika Insights sampled smartphone ad impressions.
The results were obtained by looking at the aggregate data observed from the “tens of thousands” of apps that Chitika’s Cidewalk mobile ad platform plugs into. If someone in the sample opened an app that was a part of this ad platform, Chitika would then count this as using that app. Chitika then calculated the percentage of a state’s total smartphone app traffic that originated from iPhones specifically.
Alaska topped the list with 65.5 percent of total observed smartphone traffic originating from iPhones. New Mexico was the lowest at 40.5 percent.