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Grand Avenue adorned with new green bike lanes

PHOENIX -- The city of Phoenix has rolled out a demonstration project to test new bike lanes along Grand Avenue that are designed to be easier to see for drivers.

The lanes -- painted bright green and slightly widened -- run on each side of the street along Grand Ave. between Seventh Avenue and Van Buren Street and 15th Avenue Roosevelt Street, said Matthey Heil, public information officer with the City of Phoenix Street Transportation Department.

"This is a very hard to miss bike lane," he said. "It is almost lime green. You'll also see a bicyclist graphic indicating it is a bike lane."

The goal of the project is to get feedback from the public on whether they like the new bike lanes or if Phoenix bicyclists want some changes.

"It also lets us work toward implementing bicycle infrastructures at a lower cost," Heil said.

The city is in the process of working on a city-wide master plan for bikes to get residents engaged and tell the city where they usually frequent on a bicycle.

As part of that master plan, the city has created an interactive map of the city where bicyclists can see where bike lanes already exist, what routes experience heavy and light traffic, and where bike barriers are in place. The wikimap allows bikers to communicate with the city and tell them what routes they usually take and where they'd like to ride if a bike lane existed.

Merchants and business owners along the Grand Avenue route hope to take advantage of increased bicyclist and pedestrian traffic with the new green bike lanes, said Heil.

About the Author

Martha is the traffic controller in the KTAR newsroom. Her full time role is that of Assignment and Breaking News Editor of KTAR News. She oversees daily Breaking News planning and over-the air execution, and puts together the elements that make it happen. She gathers and distributes daily news assignments to reporters and editors. She also reports on a daily basis, anchors news afternoons 1-2p and fills in as anchor occasionally during other time slots. She began working at KTAR in the winter of 2012 as Desk Editor and was promoted to oversee Assignments and Breaking News in 2014. During that time, she received two awards as a journalist. The first was the 2013 APTRA Awards, where she took home 2nd place for Best Serious Future in the "Recycled Orchestra." The second was a 2014 Edward R. Murrow Award for her collaboration in KTAR's Voice for a Better Arizona Series: Immigration - seeking solutions. In her piece, Martha profiled two Arizona sisters looking for the DREAM. Martha was born in Mazatlan, Mexico. She moved to Arizona in 1996 with her parents and younger sister and has lived here since. She attended Barry Goldwater High School in Phoenix and graduated from the Walter Cronkite School of Journalism and Mass Communications at Arizona State University in Tempe. Prior to working at KTAR news she worked in news and production at Univision Arizona in Phoenix. She also supervised the marketing, catering and public relations department at Hotel Araiza, 5-star hotel in Mexicali, Mexico. She has also been a personal trainer and aerobics instructor. When she isn't in the newsroom or behind the microphone Martha is an avid gym-goer and marathoner. She trains for two races a year and enjoys taking group exercise classes, such as kickboxing, indoor cycling and weight lifting. Martha is married and lives in Surprise, AZ with 2 dogs, Tasha and Elsa, and a cat, Sammy.


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