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The new billboard is shown. (Photo:

PHOENIX -- A new billboard near Interstate 10 and 40th Street is raising some eyebrows.

The billboard, paid for by, reads "Hey Students, Need a Summer Job? Date a Sugar Daddy!" and features porn star Bree Olson. CMO AJ Perkins said the billboard was placed to catch the eye of thousands of Arizona State University students.

"What better place than America's number one party school to market our service catering to young aspirational beauties seeking mutually beneficial arrangements with successful older men?

"While the economy is starting to rebound, jobs are still hard to come by, especially for students and those graduating and entering the workforce," Perkins said in a release.

The goal of the site is to connect pretty women with generous men. billboards have attracted negative attention in other cities.

KTAR Newsroom,

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