Former Arizona Cardinals quarterback Kurt Warner will turn up on the USA Network in April with his long-planned reality show "The Moment."
The Super Bowl XXXIV MVP tweeted out Thursday morning that the show's marketing campaign is just getting under way.
The original concept, pitched a year ago, had Warner giving people a second chance to return to abandoned careers.
It is Warner's second go-around on reality TV. He competed in season 11 of ABC's "Dancing With the Stars." He and partner Anna Trebunskaya finished fifth.