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Final Word: Fake meat actually sounds like real winner

Monday's headlines are all about A-Rod and the baseball suspensions and the crazy driver who killed someone and injured 11 on the boardwalk in Venice, Calif.

But the story I liked the most has nothing to do with either of those -- it has to do with what you maybe had for lunch.

So, the latest in this story is that the mind behind Google, Sergey Brin, is the one who put up the research and development funds to create this fake meat.

It uses the building blocks of beef, at the cellular level, to create a burger that looks, tastes, and chews like beef. The idea behind it is that we have maxed out on our ability as a planet to raise beef cattle without irreparably damaging our environment.

The scientist behind this new Frankenbeef said that as far as the health of the planet is concerned, a vegetarian in a Hummer is better than a meat eater on a bicycle.

If that's true, then I'm glad someone has at least looked INTO this process. I am not naive enough to think that all meat eaters will warm up to the lab burger, nor should they.

But if 70 percent of the world's meat consumption, including the fast-food joints and kids' cafeterias, could be this fake beef that has no virtual carbon footprint, and for the most part, no one missed the real stuff, so be it.

And what if this environmentally friendly process could allow for a higher grade of beef that you could pay for if you choose, say, 30 percent of the time?

Sounds delicious.

About the Author

Years with the company: Just started with Bonneville, but have worked for and with KTAR AM and FM since 1991.

Career: I always knew my career would be touched by news. I started as a news intern in 1991 and eventually reported news and sports, and anchored newscasts at KTAR when it was an AM, news/talk/sports station. I went to work at the Attorney General's Office in 1995, as a spokesperson for the 300 attorneys there, and for Attorney General Grant Woods. I returned as a part-time host and host of Arizona's Morning News Saturday in 2001.

Education: I escaped Catholic school early when the nuns wanted me to skip the second grade. I found my independent voice at a private grade school in Painesville, Ohio, then called Phillips Elementary. The teachers there encouraged us to ask questions and challenge the status quo. They took us on mind-opening trips and never once treated us like children. I am grateful for those years! I left Ohio in 1988 to attend Arizona State University because I knew I wanted to live in the West. I majored in Journalism and interned at KTAR in the newsroom my senior year.

Family: I am the last of nine children and my parents were undoubtedly looking at retiring when I was born. I was raised early on mostly by my five wonderful sisters. I have so many first cousins that I haven't yet met most of them.

Favorite movie: Caddyshack and anything by John Hughes.

#1 sports team: NL Diamondbacks. AL Cleveland Indians. Gotta love a team whose mascot is named Chief Wahoo.

Outside interests: Working out, cooking, traveling and reading a great book.


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